One of the pearls of information in Rentrak's State of VOD: Trend Report 2011 (released today), was the Top 10 Transactional (rented) Movies On Demand of 2011. The 2011 Theatrical Box Office may have been dominated by action / adventure movies, but the most watched movies on demand are comedies. Six of the seven most watched movies on demand in 2011 were comedies.
Universal takes the top spot with BRIDESMAIDS (also The #1 Movie On Demand of All Time), but Warner Bros. grabs 4 of the 10 spots.
Top 10 Transactional Movies On Demand - 2011
1. BRIDESMAIDS (Universal)
2. DUE DATE (Warner Bros.)
3. HALL PASS (Warner Bros.)
4. BAD TEACHER (Sony)
5. RED (Summit Ent.)
6. LITTLE FOCKERS (Universal)
7. HORRIBLE BOSSES (Warner Bros.)
8. JUST GO WITH IT (Sony)
9. HARRY POTTER AND THE DEATHLY HALLOWS: PART 1 (Warner Bros.)
10. LIMITLESS (Relativity)
Sourced: Rentrak's OnDemand Essentials (March 26th, 2012)
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