VOD Spotlight:  John SlossJanuary 12, 2010


VOD Spotlight:  John Sloss

FilmBuff

John Sloss is the founder of Cinetic Media and Cinetic Rights Management, which launched the Cable On Demand channel, FilmBuff in 2009. On Demand Weekly interviewed Sloss regarding his first foray into Video On Demand and what he hopes FilmBuff will accomplish.
 
On Demand Weekly: You've had a notable career in helping independent films find their way to the big screen with other film distributors. What prompted you to create FilmBuff?
John Sloss: TV is the greatest impulse medium and I believe Cable VOD (Video On Demand) is a sleeping giant. With the crisis in the independent distribution market, I saw that even though distribution was challenged, VOD offers filmmakers a way to make real money. And, for audiences, the whole idea behind FilmBuff is to offer exclusive film selections culled from the very best new releases, festival winners and box-office sensations..
 
ODW: What makes for a successful VOD release?
JS:  Two things: what the content is and what you do with it. The content has to be high-quality, relevant programming. Relevant is a big deal for us. Since VOD is such a time-sensitive medium, that is films are only up for 90-120 days, we take seriously the goal of curating great content that is appropriate for that time period.
 
For example, Boondock Saints 2 is coming into the VOD window; we programmed the original film to appear alongside it. Another example is day-and-date films where the VOD window has attention drawn to it by the simultaneous theatrical release. Then, once you have the content, it comes down to what you do with it. We have a highly specialized internal marketing team who focuses solely on driving awareness for each of our VOD releases.
 
ODW: What was your most successful VOD release in 2009?
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5 Things You Should Know About HAYWIREMay 15, 2012


5 Things You Should Know About HAYWIRE

Lionsgate

HAYWIRE is now on demand.

 

MMA superstar Gina Carano Is Mallory Kane, a highly trained government operative who works in the dirtiest, most dangerous corners of the world. After successfully freeing a Chinese journalist who was being held hostage, she is double crossed and left for dead by someone close to her in her own agency. Instantly the target of skilled assassins who know her every move, Mallory must find the truth in order to stay alive. Using her black-ops military training, she devises an ingenious – and dangerous – trap. But when things go haywire, Mallory realizes she'll be killed in the blink of an eye unless she finds a way to turn the tables on her ruthless adversary.

Backed by an all-star cast of Golden Globe® nominees Ewan McGregor, Antonio Banderas, Bill Paxton and Michael Fassbender, Oscar® and Golden Globe® winner Michael Douglas and Channing Tatum.

 

 

Here are ODW's 5 Things You Should Know About HAYWIRE

 

1) Gina Carano began her career as an MMA fighter and was handpicked by director Steven Soderbergh to make this film after he saw one of her MMA fights on television.

2) Gina Carano trained for about two months prior to filming with Aaron Cohen, the film’s Special Ops Technical Advisor. Aaron is a counterterrorism consultant and former Israeli Special Forces operative.

3) Haywire’s fight choreographer J.J. Perry was also the fight choreographer on WARRIOR. Gina gave input and added in some of her MMA movies into the fight sequences.

4) The first fight that was shot for the film is the one between Gina Carano and Michael Fassbender. Michael was also Gina’s first on-screen kiss.

5) The film was shot on location in Dublin, Barcelona, and New Mexico.

 

 

Look for HAYWIRE on your cable provider's Movie On Demand section.

 

 

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